At Cleo AI, I expanded the traditional production design role through digital-first design, print, AI-driven rapid prototyping, and generative image and video. I combined established design practices with emerging creative AI technologies like Claude Code, Midjourney, Higgsfield, and custom-built design tools to explore ideas, develop visual systems, and bring ambitious ideas and concepts from early experimentation to production-ready assets.

Humanaut Health is a modern health clinic focused on proactive, data–driven care, blending advanced diagnostics with personalized clinical guidance to help people better understand and optimize their health.

At Humanaut, I work across concept development, design direction, and production design, touching multiple stages of the creative process. My work includes a full homepage refresh, lead gen campaigns, email and paid media, landing pages, print collateral, utilizing AI to scale and evolve creative assets.

Mack Weldon is a menswear brand that blends luxury with practicality, catering to men who prioritize both style and function in their everyday wardrobe. Their focus is on high-quality essentials like underwear, socks, activewear, loungewear, and outerwear, designed to be comfortable, stylish, and versatile. At Mack Weldon I designed creative for various marketing channels such as email, web, social media, paid ads, and brand partnerships to drive sales and engage Mack Weldon’s audience–ensuring all creative aligned with Mack Weldon’s brand values, tone, and aesthetic.

Erica Sierra is a marketing director and brand builder. I had the pleasure of working with her to create a complete brand identity that reflects her creative intuition, strategic positioning, and refined point of view. The goal was to balance bold modernism with subtle femininity—confident, editorial, and quietly expressive.

The scope included a primary logo, logo mark, color palette, patterns, and custom textures, resulting in a flexible system that feels both structured and organic. The visual language leans minimal and tactile, designed to support Erica’s work across platforms while allowing space for storytelling, depth, and evolution as her brand grows.

Amangiri, a resort part of the Aman hospitality portfolio, is set within the dramatic desert landscape of southern Utah. This spec project explores a refreshed web experience inspired by the raw beauty and quiet intensity of its surroundings.

Drawing from the region s textures, light, and vastness, I reimagined the identity to feel fresher and more contemporary, balancing rustic restraint with a subtle, modern edge. The result is a refined yet relaxed visual direction that feels deeply connected to the land while introducing a more current, culturally aware sensibility.

(pronounced bot-an-ee) is a café located in the heart of Bed-Stuy, Brooklyn. The space blends plants, design, objects, as well as community events, creating a welcoming cafe experience rooted in the essence and vibe of Brooklyn.

I collaborated closely with the owner to shape a brand that captures the authentic spirit of Bed-Stuy, balancing playfulness with edge. The result is a distinctive visual identity and café experience that feels both intentional and familiar, and has become a beloved local staple.